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Author Topic: Social Media Optimization  (Read 235 times)
myidealhost
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« on: February 02, 2012, 01:03:01 AM »

Optimizing for Social Media (SMO) is almost the same as the search engine optimization (SEO), the difference is that it's optimization not for search engines, but for social networking and blogs to attract traffic from there to a web site or form a community of interest within social network.

From this point of view the optimizer uses other means, including creation of interesting "viral" content to optimize site for real people.
The effectiveness of SEO and SMO also differs. Video service YouTube has on average more than 10-12 thousand pageviews conventional for English videos older than 6 month. It's much harder to achieve the same amount with SEO that is available for SMO-professionals who are using "word of mouth" in their blogs and social network accounts. There are also some special services for SMO optimization.

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« Last Edit: February 02, 2012, 10:24:18 AM by ldcdc » Logged

jenagonsalves
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« Reply #1 on: February 04, 2012, 02:20:42 AM »

really good information on Social media that is becoming an indispensible part of the marketing mix for many businesses and one of the best ways to reach customers and clients.
Social media platforms, such as blogs, Facebook, Twitter and YouTube have a number of benefits for companies and are fast overtaking traditional media formats such as print and TV ads, brochures, flyers and email campaigns.
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